Instagram hashtags can be a useful resource for following topics and campaigns relevant to your business. Jenn Herman explains how to get posts with desired hashtags in your Instagram feed.
Companies financed by business loans tend to report higher revenues than those without debt or those financed with personal loans, according to university researchers. "If a firm is borrowing in the name of the owner at start-up, then it has used up at least some of that debt capacity, whereas a firm that does not borrow in the name of the owner retains that debt capacity to use in subsequent years if needed," noted Rebel Cole of Florida Atlantic University.
Anita Manfredonia ran her boutique as an online business before securing retail space in a friend's store and eventually taking over the lease. Superstorm Sandy presented an early problem for the store, but Manfredonia used social media to encourage locals to stop by.
A startup called Avro wants to use skin patches to deliver medications to people who may have trouble swallowing or chewing. The company is starting with allergy medications for children, but it will still need approval from the Food and Drug Administration.
People want to feel a sense of belonging, and high-quality brands can feel this need by fostering a sense of community, writes Sebastian Buck. "Brands should create spaces, experiences, products and services that deliberately foster the conditions for diverse people coming together in respectful environments for shared experiences," Buck notes.
Learning from major events such as economic recessions can be difficult, as these occurrences are infrequent enough that gathering good data is a challenge, writes Morgan Housel. In addition, it's important to remember that people are often more influenced by powerful stories than statistics.
It's important to eliminate any reluctance your sales team has to reach out to prospects over the phone, especially when it seems like deals have stalled, writes Mareo McCracken. Also, the mistaken belief that simply having a good product will lead customers to buy must be discarded, because even top products must be connected to the needs of your customers.
The US' credit standing is unlikely to take a hit even with a huge deficit, thanks to the country's economic health and strong dollar, according to a Moody's Investors Service report. Lower growth and higher interest payments on debt are among the challenges that await the US economy, the report states.
There are several levels of questions to ask that can dig into root causes and help improve understanding and outcomes, Bruce Court writes. These include basic fact-finding questions, queries that seek to understand thought processes and queries that push back on what's known, such as, "What happens if nothing changes?"