Global advertising investment is expected to rise 3.6% this year, an increase from 3.1% in 2017, powered by digital growth that will reach $220.3 billion, with mobile taking a $121.1 billion share, per Dentsu Aegis Network. Digital ad spend will surpass TV, at 38.3% of the total share compared with 35.5%, respectively, and social media will account for 23.5% of digital ad investment.
Sources say CBS and Viacom Vice Chair Shari Redstone is reconsidering a potential merger between the two media companies, which split more than a decade ago. CBS Chairman Les Moonves is reportedly open to the merger and would be a top choice for heading the combined companies.
Hulu has announced that all 15 seasons of hit show "ER" are now available for streaming. Also, the platform has acquired the rights to "Catch-22," a six-part limited series produced by, directed by and starring "ER" actor George Clooney.
The feedback President Donald Trump gives to Fox News is
similar to the type of feedback employees received from Roger Ailes, insiders say. The relationship between the president and the network has created a circular feedback loop, with Trump taking on the "embattled view as a typical Fox viewer" and influencing what is being reported, one executive says.
Data breach concerns remain high among chief information security officers, with 67% saying their companies will be breached or attacked in 2018, an Opus Global survey has found. A majority of respondents say they are more concerned about breaches than they were a year earlier, while also expressing worries over a "lack of competent in-house staff" and "careless employees."
The Sports Fans Coalition launched Locast -- a free streaming service with 13 local broadcasts available in New York City -- to see if operating as a nonprofit would pass legal muster, says SFC's David Goodfriend. Although its service is free, Locast is asking users for a $10 donation per year.
AMC announced the launch dates of several new or returning shows during the Television Critics Association press tour. Highlights include the kickoff of season 4 of "Fear the Walking Dead" on April 15, the launch of season 3 of "Into the Badlands" on April 22 and the start of six-part special "AMC Visionaries: James Cameron's Story of Science Fiction" on April 30.
Rovi has filed lawsuits against Comcast over the alleged use of Rovi's technology in Comcast's X1 platform, but Comcast has developed most of the technology itself, a source says. "Comcast engineers independently created our X1 products and services, and through its litigation campaign against Comcast, Rovi seeks to charge Comcast and its customers for technology Rovi didn't create," Comcast said in a statement last week.
A "handful" of complaints have been submitted to the Federal Communications Commission in the wake of NBC and CNN using the profane word spoken by President Donald Trump during a meeting on immigration, said an FCC representative. The National Association of Broadcasters' Dennis Wharton said, "We're confident the news exemption that absolved broadcasters of indecency fines in the past will apply in this case, as well."
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